Sunday, June 17, 2012

PROJECT BLACK INSPIRATION - JOHNNIE WALKER® BLACK LABEL

Sunday, June 17, 2012


JOHNNIE WALKER® Malaysia unveiled the world’s first crowd-sourced - PROJECT BLACK INSPIRATION LIMITED EDITION JOHNNIE WALKER® BLACK LABEL bottle to a packed crowd at Zouk, Mainroom recently! The turn-up was massive! 


The Project Black Inspiration gave  JOHNNIE WALKER® Facebook fans across Malaysia and Singapore the opportunity to provide creative input and shape the next Limited Edition bottle design, in collaboration with international designer Mark Ong aka SBTG (Mr. Sabotage).

JOHNNIE WALKER® Malaysia invited four outstanding Malaysians to co-create their own unique JOHNNIE WALKER® bottles with Mark Ong. These four individuals were selected based on their inspirational stories of personal progress and the bottle design they created was a reflection of their life’s passion and work. 

Hannah Tan, Johnnie Walker Senior Brand Manager Charles James Wright,
Kenji Chai, Sue-Anne Lim, Mark Ong a.k.a SBTG, Reshmonu and Winnie Loo 

Graffiti artist Kenji Chai a.k.a. Black Fryday, Winnie Loo, the founder of A Cut Above, singer-songwriter and host Hannah Tan and multi-talented musician, singer and producer Reshmonu all collaborated with Mark Ong to develop their own personalised and hand-crafted
JOHNNIE WALKER® bottle designs.

Winnie Loo, the founder of A Cut Above & her hair art models!

Fooling around with the Photobooth!

With Fay & Josiah's helmet! Looking swag!

With the gang! Where did Charles go?!! 

KL peeps in da house!

The birthday boy clan!

FINAL DESIGN

Approximately 22,000 limited edition bottles featuring the final design have been produced and will be sold exclusively in Malaysia and Singapore. In Malaysia, the Project Black Inspiration Limited Edition JOHNNIE WALKER® BLACK LABEL™ will be available at participating clubs and bars nationwide, retailing at the same price as JOHNNIE WALKER® BLACK LABEL™.

I had so much fun catching up with party peeps.
I've been MIA lately in the party scene. =P
Recuperating at it's max. Hehe!

Til the next JOHNNIE WALKER® event, "KEEP WALKING".










For more info,
JOHNNIE WALKER® Facebook Page: www.facebook.com/JohnnieWalkerMalaysia 






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